Beauty Born from African Roots
Mbor Mbor Innovations (MMI) International is redefining natural beauty and wellness by unlocking the hidden power of Mbor Mbor—an African herbal plant once known only as a bush tea. Backed by science, culture, and sustainability, we’ve transformed this ancestral botanical into a revolutionary ingredient for skincare and personal care. Our mission is to honour African heritage while delivering high-quality, effective products that nurture the skin, empower local communities, and connect tradition with global innovation.
Our Core Values
Rooted in Tradition
Cultural Integrity
Sustainability
Empowerment
Excellence & Quality
About Us
Mbor Mbor Innovations (MMI) International was founded in 2025 by Wellington Chaparadza with a bold vision: to unlock the untapped potential of Mbor Mbor, a revered African herbal plant traditionally used only as a bush tea.
Rooted in innovation and cultural pride, MMI seeks to elevate this majestic plant beyond its historical use, transforming it into a cornerstone of modern wellness and beauty.
With the invaluable partnership of Marie Jao Camara, a native of The Gambia—where Mbor Mbor has long been part of local herbal traditions—we have pioneered groundbreaking applications for this remarkable botanical.
For the first time in history, Mbor Mbor is being used in the creation of cosmetic products, marking a revolutionary step in the natural skincare and personal care industries.
At MMI International, we are committed to innovation, sustainability, and African-led solutions that add value to indigenous plants and empower local communities. Our mission is to reimagine tradition through science and creativity, offering the world authentic products inspired by African heritage.
Mission Statement
At Mbor Mbor Innovations (MMI) International, our mission is to transform Africa’s indigenous botanical heritage—starting with the Mbor Mbor plant—into globally relevant wellness and cosmetic solutions.
We are committed to adding value through innovation, sustainability, and cultural authenticity, while uplifting communities and empowering local producers.
Mbor Mbor has been officially recognized as a high-potential export item by the Gambia Investment & Export Promotion Agency (GIEPA) and Leve Global, validating its economic and cultural significance and reinforcing our mission to position it on the global stage.
More than skincare. A movement.
Why Choose MMI International
We believe in the power of nature and tradition. We use the Mbor Mbor plant, an important African herb, to create natural wellness and beauty products. Our work is based on respect for African culture, and we combine old knowledge with new ideas. We also support local communities by working with farmers and small businesses, especially women. When you choose MMI, you’re not only getting quality products—you’re also helping people and celebrating African heritage.
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Be part of Africa’s wellness revolution
Experience the power of Mbor Mbor—an ancient African herb reimagined for modern beauty and wellness. Whether you’re looking to nourish your skin, support sustainable innovation, or celebrate African heritage, your journey starts here.
Wellington Chaparadza
Wellington Chaparadza is the visionary founder of Mbor Mbor Innovations (MMI) International, a pioneering company dedicated to transforming Lippia chevalieri—known locally as Mbor Mbor—from a traditional herbal tea into a versatile ingredient for modern cosmetic and wellness applications.
With a strong background in chemistry and cosmetic product development, Wellington brings a rare blend of scientific expertise and cultural insight. His passion for African botanicals, sustainability, and innovation has led to the first-ever documented use of Mbor Mbor in topical skincare and haircare formulations.As a skilled formulator, Wellington has developed a range of high-performance products that reflect both efficacy and heritage. His work is grounded in rigorous research, eco-conscious sourcing, and a deep respect for indigenous knowledge systems.
Through MMI, he continues to champion African-led innovation, creating value-added products that empower communities and introduce the world to the untapped potential of African flora.
Dr. Albert Maipisi
Dr. Albert Maipisi is the co-founder of Mbor Mbor Innovations (MMI) International, where he brings strategic leadership and a deep commitment to sustainable, community-driven enterprise. With extensive experience in business development, strategic planning, and rural engagement, Dr. Maipisi plays a vital role in shaping MMI’s growth and social impact.Known for his visionary thinking and collaborative spirit, Dr. Maipisi has been instrumental in positioning Mbor Mbor as not just a botanical asset, but a catalyst for economic empowerment. His approach centres on creating inclusive value chains, fostering public-private partnerships, and ensuring that local communities—especially women—benefit directly from the commercialization of indigenous resources.
Through his work at MMI, Dr. Maipisi continues to champion African innovation ecosystems, aligning entrepreneurship with cultural authenticity and long-term sustainability.
MARIE JAO CAMARA
Marie Jao Camara is a seasoned hairdresser, beautician, stylist, and entrepreneur based in the UK, with roots deeply connected to The Gambia. Known for her artistic flair and cultural pride, Marie has built a solid reputation in the beauty industry by blending modern aesthetics with traditional African techniques.
Her entrepreneurial journey reflects a passion for empowering women and promoting African heritage through beauty and wellness. As a co-pioneer of Mbor Mbor Innovations, Marie brings her expertise and vision to the forefront—transforming Mbor Mbor from a traditional tea into a powerful ingredient in innovative cosmetic products. Her work continues to inspire cross-cultural innovation and Afrocentric excellence in the global beauty landscape.
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